Challenge: Even the fashion industry is dependent on planet harming fossil fuels, which are used for everything from transportation and production process to the product materials themselves.
Solution: To address the problem, Tierra has developed the Deterra® Jacket. The world’s first 100 % bio-based jacket, made from materials like castor beans, wool, corn, Tencel, cotton, and corozo nuts.
- Less contamination. Sourced from 100% bio based materials, which are friendlier to the environment.
- Decreased transportation needs, due to a reduced number of components in the jacket.
- Better product longevity, thanks to a classic and practical design.
- A conversation starter for spreading ideas and change: “We will use this jacket as a platform to talk about new materials and solutions as part of our quest to make technical clothes that are sustainable both for us users and the planet,” Tierra.
Learn More: http://www.tierra.com/deterra